{
  "schema_version": 1,
  "concept_key": "wet",
  "recommended_approved": 3,
  "briefs": [
    {
      "video_key": "wet_context_01",
      "purpose": "model",
      "brief": "A 5-8 second slow reveal and natural interaction with wet, keeping the target in frame.",
      "duration_seconds": "5-10",
      "language_scope": "language_neutral_preferred",
      "captions": "required_if_speech",
      "audio_description": "review_required",
      "rights": "release_required",
      "status": "brief_ready"
    },
    {
      "video_key": "wet_context_02",
      "purpose": "functional_context",
      "brief": "A 6-10 second functional everyday use of wet by a person, without unnecessary spoken language.",
      "duration_seconds": "5-10",
      "language_scope": "language_neutral_preferred",
      "captions": "required_if_speech",
      "audio_description": "review_required",
      "rights": "release_required",
      "status": "brief_ready"
    },
    {
      "video_key": "wet_context_03",
      "purpose": "generalisation",
      "brief": "A 6-10 second novel setting or instance of wet for generalisation.",
      "duration_seconds": "5-10",
      "language_scope": "language_neutral_preferred",
      "captions": "required_if_speech",
      "audio_description": "review_required",
      "rights": "release_required",
      "status": "brief_ready"
    }
  ]
}